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Now LIVE and ONLINE: Learn PSMJ's proven process for designing
or revising a growth-focused success roadmap. Register for
Breakthrough A/E/C Strategic Planning Online Master Class.    

Is it worse for your A/E/C firm to be operating in a radically different business environment while still relying on the firm-wide strategic plan you developed pre-COVID? Or without a strategic plan at all? Either scenario puts your firm's financial health at risk. 

The  truth is that strategic plans developed in 2019 or earlier are no longer reliable decision-making tools. From delayed and canceled projects to new Work from Home requirements, the pandemic is forcing a radical rethinking of A/E/C business models and processes. 

GREAT NEWS: With the proven advice and step-by-step instructions you get by participating in Breakthrough A/E/C Strategic Planning Online Master Class, you get everything you need to create or revise a comprehensive strategic plan that WORKS in this new and challenging business climate. And turn to it every day to make smarter, faster, and more confident management decisions. 

Register for this LIVE and ONLINE A/E/C executive education event and get valuable insights, plain English guidance, case-study examples, interactive exercises, and practical instructions for building your own bulletproof plan. 

Registration includes: 

• 6 live and online sessions, just 2 hours each, loaded with the proven strategic plan development steps that PSMJ consultants use when advising large and successful A/E/C firms on forecasting, business development, staffing, financial management, project management, and more
Access to the latest A/E/C firm financial performance data drawn from our post-COVID-outbreak surveys, research, and Senior Executive Briefings. 
• Polls, quizzes, and interactive exercises that keep you and your leadership team engaged and learning throughout the Master Class. 
• 25 participant limit for easy dialogue and interaction. Register ASAP!
• LIVE face-to-face discussion with PSMJ strategic planning experts and fellow A/E/C leaders via video conference.
• Two hour private one-on-one review of your plan with a highly-experienced A/E/C strategic planning expert (requires 3+ registrants from your firm).

Not only is this a great way to learn from PSMJ’s industry-leading strategic planning experts, but also a fantastic forum to share challenges and ideas with other attendees in a confidential and candid setting. It's a mix of instruction, case studies, and open discussion – just like in an in-person planning retreat.

Save when you register now using the attractive
Early Bird Discount!

CLASS STARTS SEPTEMBER 23, 2020

Breakthrough AEC Strategic Planning Online Master Class meets once per week for six Wednesdays starting Wednesday, September 23, 2020. Each session is 1:30 PM - 3:30 PM ET.

You get a total of six 2-hour LIVE and interactive sessions plus a complete suite of implementation tools for designing your new or updated A/E/C firm strategic plan.

BRING YOUR EXECUTIVE TEAM AND GET TO IMPLEMENTATION EVEN FASTER WITH THESE BONUS BENEFITS: 

Supercharge your strategic plan design or update, and implementation, by bringing your fellow firm leaders to this program. Register 3 or more and in addition to 6 sessions, you get:

  •  PSMJ's Strategic Planning Digital Toolbox, a treasure-trove of time and money saving calculators, spreadsheets, formulas, and checklists for crafting and implementing your new strategic plan faster. ($2000 value)
  • Private 2-hour consultation session with one of PSMJ’s strategic planning consultants to review the plan we'll develop together. ($800 value)
  • BONUS: Save 15% on your registration fees!

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This Online Master Class earns you up to 12 LU Hours, CEUs, or PDHs. Not all state and licensing boards accept these programs for learning units. 

REGISTER NOW

LEARN A PROVEN PROCESS FROM THE LEADER IN STRATEGIC PLANNING

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For 44 years, the most successful A/E/C firms have engaged PSMJ experts and analysts to develop their annual or biannual strategic plan. Applying a suite of proprietary tools, we work hand-in-hand with top leadership to craft a 12 to 24-month roadmap for hitting specific financial performance targets. The PSMJ process attacks the 9 core issues that determine success, mediocrity, or failure in A/E/C business management.

Armed with the new plan we develop together, our clients know the metrics to monitor, the resources to allocate, the markets to expand into, the branch offices to grow or shrink, the personnel to hire or release, and how to make dozens of other mission-critical decisions with confidence. 


EVERYTHING WE KNOW ABOUT DEVELOPING AN A/E/C FIRM STRATEGIC PLAN IS BUILT INTO THIS 6-SESSION LIVE AND ONLINE MASTER CLASS, CONDUCTED BY OUR MOST EXPERIENCED EXPERTS.

Like our industry-leading in-person planning retreats, this live and online Master Class takes you through a structured and logical approach to designing or revising an A/E/C strategic plan. Register NOW and build the skills you need to: 

  • Link targets, strategies, actions and responsibilities to meet your goals
  • Apply best practices from the most successful strategic plans, based on PSMJ's          most recent Post-COVID A/E/C data.
  •  Pull critical numbers from your financial and operating systems
  •  Choose your strategic planning team (it's not always obvious)
  •  Prioritize your plan development agenda to maximize time efficiency
  •  Get everyone’s input, even those who stay silent but have brilliant insights
  •  Avoid time-killers like mission-statement wordsmithing
  • Set quantitative, measurable strategic goals
  • Change your firm’s organizational structure without drama and disruption
  • Develop an Action Plan that syncs with your strategic goals
  • Implement your new or revised Action Plan
  • And much, much more

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The Master Class That Shatters Strategic Planning Myths

Myth: Architecture and engineering firms have to be big and in multiple markets to need a strategic plan.

Reality: Regardless of size NOW, every firm that wants to grow and prosper must have an annual plan that sets targets and shows everyone on the team how to achieve them. With a new and challenging economic environment, it's more critical than ever. 

Myth: Firms struggling with Work-From-Home, postponed projects, and other COVID-19 challenges have too many immediate challenges to address amending a strategic plan now. 

Reality: A/E/C leaders who still rely on a strategic plan developed in 2019 or earlier are doomed to make bad, often irreversible decisions affecting the long-term viability of the firm. In fact, with the 180-degree about-face in global economic health, it has NEVER been more important to immediately stop, reassess, and revise your guiding documents -- before it's too late!

Myth: A generic, off the shelf tool is all you need to either create or revise a strategic plan.

Reality:  The A/E/C industry faces unique challenges as the world economy crawls back from the edge of disaster. That's why PSMJ has taken everything we’ve learned from leading hundreds of strategic planning sessions, retreats and workshops over the past 40 years and put it all into this 6-part LIVE online master class. We’ve also included the same digital toolbox that our strategic planning instructors use when they facilitate strategic plan retreats. 

 MASTER CLASS LIMIT:

25 A/E/C professionals eager for their firm to become more successful in ANY economic climate. Late registrations are added to the wait list. 

This PSMJ Online Master Class is a live Internet-delivered distance-learning program that helps A/E/C principals acquire critical strategic planning skills from the convenience of office or home.

You and your team gets a full-featured multi-media presentation and questions answered immediately by expert presenters. 

6 LIVE AND ONLINE SESSIONS PACKED WITH ACTION STEPS YOU CAN USE IMMEDIATELY

Session 1 (Wednesday, September 23)
SET THE STAGE: KEYS TO A GREAT STRATEGIC PLAN DEVELOPMENT PROCESS

Session 2 (Wednesday, September 30)
ESTABLISH PURPOSE AND GOALS: THE BUILDING BLOCKS OF YOUR GREAT STRATEGIC PLAN

Session 3 (Wednesday, October 7)
MAP OUT STRATEGIC MARKETING AND BUSINESS DEVELOPMENT: BUILD YOUR BACKLOG AND PIPELINE 

Session 4 (Wednesday, October 21)
MASTER PROJECT DELIVERY: STRATEGIC PM , TECHNOLOGY, AND STAFFING MANAGEMENT

Session 5 (Wednesday, October 28)
ATTACK YOUR CORE STRATEGY ELEMENTS: FINANCIAL MANAGEMENT, LEADERSHIP DEVELOPMENT, AND OWNERSHIP TRANSITION

Session 6 (Wednesday, November 4)
MOVE FROM TALK TO ACTION:
SUCCESSFULLY FINALIZE AND IMPLEMENT YOUR STRATEGIC PLAN

SEE FULL AGENDA

Guaranteed To Help You Create a New or Revised Strategic Plan — Or Your Money Back

This online master class is guaranteed to move the needle at your firm—or your money back. This class means business—better alignment among your principals and staff and better business performance for your firm. If this program, the skills, or the tools you acquire don’t deliver a 10X return on investment —we’ll refund your fee or arrange for you to attend another PSMJ program at no cost. You take no risk! 

REGISTER NOW

NOTE: Also available customized for your firm and delivered on your schedule. Email inhousetraining@psmj.com or call 617-965-0055 to let us tailor a package for you. Click here to learn more about PSMJ's In-House Virtual Training. 

THIS ONLINE MASTER CLASS EARNS YOU EDUCATION CREDITS

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PSMJ Resources is AIA CES-registered to provide this content. This Online Master Class earns you up to 12 LU Hours, CEUs, or PDHs. Not all state and licensing boards accept these programs for learning units.

 

PSMJ is a registered provider with the Florida Board of Professional Engineers (provider #3546). PSMJ is a registered provider with the Florida Board of Landscape Architects (provider #2844 course #10513). For more information, please contact our education team at (617) 965-0055 or education@psmj.com.